I think it’s a stretch to call marketing and public relations (PR) people (including me), “professionals”. That’s my opinion, based onContinue Reading
At the two-day International Metal Writer’s Conference that ended on 29 May 2017, I listened to Paul Harris whose stone-cold soberContinue Reading
At the two-day International Metal Writer’s Conference that ended on 29 May 2017, Paul Harris, Editor Latin America for theContinue Reading
Samsung commercial #1 – “Commitment to Quality” There is a TV commercial that made me laugh out loud it is so outrageously self-serving.Continue Reading
Some mistakes in advertising are pretty obvious, and probably due to the product owner or agency not knowing any betterContinue Reading
The executives of Toronto-based junior miner KWG Resources (Canadian Securities Exchange: KWG) have published a video which attracted quite some attention. One, no. 23 inContinue Reading
When I wrote about the disastrous results of lying, particularly when lying to the public, the Ryan Lochte “robbery” incidentContinue Reading
There are things one really, really should avoid when doing marketing or social media. They are obvious, but unfortunately, most people thinkContinue Reading
The Internet is forever – even if you’re not. On the LinkedIn page of my business, you will see aContinue Reading
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